
Why AI Tools? AI is no longer just for engineers. It’s for everyone. The power of these new tools — from content creation to customer support to automation — means that a solo founder can do what used to take an entire team. The catch? Most people don’t know where to start or how to use them effectively. That’s where Hatchers comes in. We don’t just hand you tools and walk away. We guide you step-by-step in building workflows and simple systems using AI — to help you move faster, lower your costs, and reach more customers. You’ll learn how to use natural language to design solutions, automate repetitive tasks, and get your first product off the ground without writing a single line of code.
Why Now? There’s a major shift happening — and it’s opening a window of opportunity for people who never saw themselves as “business owners.” Mass layoffs, rising living costs, and a growing sense of job instability have made many rethink their careers. At the same time, AI is lowering the barrier to entry. Tools that once required entire tech teams can now be used by anyone with an internet connection and a bit of guidance. That’s a big deal. We’ve spent years building and growing companies — not just as founders, but also as investors, advisors, and coaches. We’ve seen firsthand what works and what doesn’t when launching new ventures. Our goal with Hatchers is to take all of that hard-earned knowledge and make it accessible to everyday people — not just to folks in Silicon Valley or those with investor connections. This isn’t about chasing unicorns or “hacking” growth. It’s about helping regular people build real, sustainable businesses that create income, freedom, and independence. Businesses they own. Tools that work for them. And systems that give them control over their time, future, and livelihood.
Finding Customers, Fast We believe the number one job of a new business is to get in front of real people — fast. That’s why we teach you how to use today’s most powerful platforms — Instagram, TikTok, YouTube, WhatsApp, Facebook — not just to “build a following,” but to test ideas and find paying customers. These platforms have some of the smartest algorithms in the world. If you define your customer clearly, they’ll help you find them. We’ll show you how. This is the same growth loop used by some of the biggest consumer apps in the world — and we break it down in a way anyone can follow.
This Isn’t Theory — It Works In the past few years alone, our mentors have helped launch hundreds of businesses across dozens of industries — from mobile car services and online courses to local wellness clinics and software tools for small teams. A mechanic helping people evaluate repair quotes. A single parent launching an online course. A group building a local food delivery app. Hatchers helps turn these ideas into real businesses by focusing on two things: customer relationships and execution.
More People Should Have This Opportunity We believe entrepreneurship shouldn’t be reserved for people with connections, savings, or technical backgrounds. We built Hatchers to extend the tools, knowledge, and systems of modern business building to people who’ve historically been left out — people who want more income, more control over their time, and a way to build something for themselves and their families. Whether your goal is to replace your job, build a passive income stream, or one day pass down your business to your kids — we’re here to help. Because the world is better when more people are building.