Go from idea to paying customers — with a mentor who's built it before
Weekly 1-on-1 guidance from founders who built $1M+ businesses, a custom launch plan, and AI tools that run your marketing — all for $549/month.
1,000+ founders mentored
30-day money-back guarantee
No tech skills required
Is This For You?
If any of these sound familiar, you're exactly who we built this for
Common challenges
• not sure what idea to pursue
• don’t know how to get first customers
• feel behind on AI and technology
• want guidance from someone who has done it before
First-time entrepreneurs
People with a full-time job who want to start a side business but don’t know where to begin.
Common challenges
• hard to find more customers
• weak at digital marketing
• not using AI automations
• unsure how to systemically grow the business
Small business owners
Freelancers, solopreneurs, or small teams who already have a business but are typically stuck with growth.
You'll work directly with entrepeneurs who've built successful companies multiple times
Our mentors are not coaches. Not influencers. Founders who have actually launched, grown, and exited businesses — and now spend their time helping others do the same.
You're matched based on your industry, stage, and goals.
Real results
What founders are saying after working with us
Janko completely transformed my pitch. In three minutes he reframed my entire story and showed me that pitching is really storytelling—my anxiety dropped by 80%.
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Dr. Sylvie Watikum, Founder of A Fair Shot
It is all about execution. He brings sharp guidance for launching innovative ideas and connects you with the right people when you show commitment.
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Kodai Takahashi, CEO at SILK THE RICH
After multiple accelerator programs, Janko stands out as one of my all-time favorite mentors—credible, sincere, and brutally honest in the most constructive way.
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Darrell Lords, Co-founder of Scurid
Our Mentor-led Program
Do more with less effort,
less cost, and no technical background required.
Structured learning system that adapts to your idea, your market, and your timeline
Carefully matched based on your business type, stage, and goals — no generalist advisors.
Everything included. One simple price.
A single coach session costs $300+.
A freelance marketer costs $1,500 per campaign. One AI no-code tool subscription costs $100/month.
Hatchers replaces all of it.
$549/month
Weekly 30-min 1-on-1 mentoring session
Mentor matched to your industry and stage
Custom launch plan built for your business
Tailored weekly 90-min workshop for your current challenge
Full Hatchers AI OS + CRM included with AI employees and automations
Private cohort community (we have our own social network)
No equity taken — everything you build is yours
30-day money-back guarantee
Attend your sessions, do the work, and if it's not right — full refund. No awkward conversations.
What your week actually looks like
Commit 7–10 hours per week to get to first customers in less than 90 days. Here's a week at Hatchers:
Mon
Your updated weekly action plan drops
Your dashboard shows exactly what to focus on this week based on where you are in your launch plan. AI prioritises the tasks most likely to move you forward — no guessing.
Mid
week
Tailored workshop on your current challenge
Each week's workshop is built around where your cohort is stuck right now — not a fixed syllabus. Never one-size fits all!
30
min
1-on-1 with your mentor
Review what you built, unblock what's stuck, set the focus for next week. This isn't a generic check-in, it's a working session.
Free
Cohort social network channel
Share wins, get fast feedback, stay accountable. Other founders in your cohort are at a similar stage. the peer energy makes a real difference when things get hard.
Next Cohort Starts on April 15th
Now accepting applications
15 spots available
Your Cohort Experience
1
Get Introduced Together
Kickoff call and shared introduction. Meet your cohort and mentors on day one.
2
Form a Peer Community
Private Slack channel, monthly group calls, and shared learnings with your cohort.
3
Share Progress & Challenges
Weekly updates, accountability check-ins, and peer feedback loops.
4
Build Together Over 6 Months
Designed for full-time workers. Commit 10–12 hours/week and make real progress.
Why Cohorts Matter
Reduces isolation—you're not building alone
Creates accountability and friendly competition
Enables ongoing support and shared learnings
Provides validation and social proof for your work
New cohorts start monthly. Build alongside peers, not alone.
The Cohort System
The on-boarding process
#1 Apply
Tell us about yourself, your idea, and what you’re trying to build so we can understand your goals and where you are in the journey. If you’re applying for a scholarship, we’ll ask for a bit more background information.
#2 Interview
Selected founders get a free 1:1 mentoring session that also serves as a two-way interview — a chance for both sides to see if working together is the right fit. This ensures we only bring in founders we can truly help.
#3 Launch Plan
If both sides say yes, we build a custom launch plan tailored to your business. This roadmap prioritizes the exact steps needed to help you reach real customers or hit meaningful growth in 4–6 months.
#4 Enroll
Join the 6-month program with a full money-back guarantee in the first month. You get 1on1 weekly mentoring sessions, tailored workshops, and access to our AI tools custom-built for non-technical founders.
Use advanced AI without needing technical skills
The founders using AI are moving faster. Most are still figuring it out.
We give you all in one system that handles your growth, so you don’t need to learn or manage multiple tools.
All included. Built to work for your business.
A Tailored Launch Plan
Starting and growing a business is confusing when you don’t know what to do next.
We build a step-by-step plan based on your situation, capabilities, and goals.
Everything tailored to you and the fastest way to get to customers.
1-on-1 Mentoring
You work directly with experienced entrepreneurs who have built $1M+ business in your specific industry. Mentors are hands-on helping and guiding you in execution to make right decision faster, and avoid common mistakes.
Mentorship often feels like a relationship with a co-founder.
Stop figuring it out alone.
Start with a free session
A 30-minute 1-on-1 with one of our mentors. No commitment. If it's not the right fit for both sides — no hard feelings.
30-day money-back guarantee
No equity taken
Cancel anytime
1-on-1 Mentorship With Renowned Operators
Matched with experienced founders who guide you through strategy, execution, and accountability.
Tailored Course & Launch Plan
We build a custom launch plan and teach you the skills and tools you need through live and recorded sessions.
AI Tools for Growth + CRM
Simple, practical AI tools and a built-in CRM designed for non-technical founders — all included.
Work 1-on-1 with operators who've built real companies
You're paired with mentors who have founded, scaled, or exited companies and coached hundreds of entrepreneurs. They help you clarify your idea, set weekly goals, avoid common mistakes, and stay accountable.
AI tools and CRM designed for non-technical founders
Access AI tools for content, outreach, planning, and growth experiments — plus a built-in CRM to manage leads and customers. Everything is preconfigured and easy to use.
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Step-by-step guidance across landing pages, ads, funnels
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AI specialists for every area of the business
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For non-technical founders
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Feels like having a team of experts
AI Experts
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Automated customer data sorting
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Smart inbox for replies and follow-ups
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Campaign automations (reminders, nurture)
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One unified, no-code system
AI Operational Automations
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One-click social content + scheduling
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Audience growth, outreach, SEO
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LLM/ChatGPT SEO (GEO)
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Ideal for early founders and small businesses
Your Cohort Experience
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Weekly 30-minute sessions
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Mentors who built $1M+ businesses
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Tactical guidance + accountability
Your Cohort Experience
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Tailored course to founder stage
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Live workshops + Q&A
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Recorded sessions for flexible schedules
Your Cohort Experience
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Personalized roadmap
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Prioritized steps leading to customers in 4–6 months
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Covers product, ops, distribution
Your Cohort Experience
Your Full Launch Support System
Simple tools, real mentors, and a plan built for non-technical founders.
"I went from idea to first paying customer in 6 weeks. The tailored plan kept me focused on what actually matters."
Marcus Johnson, SaaS Founder
"The mentorship completely changed how I approach building my business. Having someone who's been there makes all the difference."
Sarah Chen, Founder
"As a non-technical founder, the AI tools and CRM saved me months of trying to figure out complicated software."
Priya Patel, E-commerce
"I went from idea to first paying customer in 6 weeks. The tailored plan kept me focused on what actually matters."
Marcus Johnson, SaaS Founder
"I went from idea to first paying customer in 6 weeks. The tailored plan kept me focused on what actually matters."
Marcus Johnson, SaaS Founder
"The mentorship completely changed how I approach building my business. Having someone who's been there makes all the difference."
Sarah Chen, Founder
"As a non-technical founder, the AI tools and CRM saved me months of trying to figure out complicated software."
Priya Patel, E-commerce
"I went from idea to first paying customer in 6 weeks. The tailored plan kept me focused on what actually matters."
Marcus Johnson, SaaS Founder